This is an excerpt from Section 1.2 of the videoBook I published for JaraUniversity. It's based on the Social Media Field Guide For Real Estate Professionals, which I co-wrote last year.
The video above actually follows on the heels of Section 1.1 - Social Web's Connectivity Revolution, which I posted back in November. In Section 1.2 above I pick up where I left off and continue with a whirlwind of some of the major players in "Web 2.0" (and how's that different from "Web 1.0," anyway?) as the transition in the social web was switching from broadcast type media to social media.
Of course, in some of the downstream videos (coming later?), I drill down closer to some of the tools, platforms and efficiency behaviors that have emerged as "best practices" (which seems to be a continuously moving target, huh?) that we and others in this space have found to be really helpful.
If you don't want to wait for the slow unveil, by the way, then it'll help you to know that I'm making the entire videoBook series available for free on our new new-media training and support site at JaraUniversity.com. Click here. Register for free. And let me know your thoughts about additional topics you'd like to see on the site.